The result is a single video performance composed of up to 50 individual video performances, with video effects and transitions based on the audio signals to create high quality group performances. Like a “master audio producer,” Smule said, it analyzes the audio signal of every singer and produces the audio mix, using knowledge of the underlying song form to highlight and blend voices together. The song form provides the initial guide for the audio and video mix, the underlying song structure and components of each song, including chorus, verse, tempo and more. The underlying technology of Group Video is a combination of real-time audio mix, the song form, and near-instant video rendering. For users, Smule promises the experience will be intuitive and easy to navigate, as proprietary, patent-pending Smule technology powers a sophisticated, layered real-time video rendering service on Smule’s servers, accessed via the cloud. Group Video brings together multiple singers from around the world, “automagically” combining their performances into a group music video in real time. With Group Video, the groups don’t even have to be together. Perhaps Smule’s network might become the new way for musical talent to get discovered, now that American Idol is going to shut down after the next season.
A United Kingdom teen, 18-year-old Tom Bleasby, has been bombarded with record deals after he did a duet on Sing! Karaoke with pop star Jessie J, singing Flashlight” from the Pitch Perfect 2 film. Smule has also had its own breakout success with one amateur.
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